the impulse factory

The Impulse Factory has a large range of snack. Many different packaging options make it possible to respond to the specific needs of the customer. The Impulse Factory gives the ability to offer products under your own brand labels, fancy labels and retailer brands.

The Snackinspirator gives you a creative opportunity to independently develop a new snack online. Have you succesfully developed your desired snack, contact The Impulse Factory to discuss the possibilities for your snack.


Tailor made snacks

The Impulse Factory has got a large range of snacks. Many different packaging options make it possible to respond to the specific needs of each customer. The Impulse Factory gives the ability to offer products under its own brand labels ('SNEXX®' and 'Party Hits®'), fancy labels and retailer brands.Have you found an interesting snack but you would like to have this product in organic, light or for example without certain allergens? Please send us an email or have contact by phone to discuss the possibilities.

Product development

Independently or in partnership with clients, The Impulse Factory is daily engaged with inventing and developing innovative snacks and packagings.
Developing a snack deserves the proper care and attention.
The Impulse Factory works with specialized R&D employees, who determine together with customers the product recipes. The snack products will be manufactured in specialized factories.
For the development of tailor made savoury snacks you have come to the right place. The Impulse Factory is committed to comply to everyone's wishes. Our more than 25- years’ experience will be used flexible. Whether it should be a biological product, a light product or simply a packaging for a special promotion or gift, The Impulse Factory provides a solution and always in tasteful top quality!

QualityIFS Box coated Cmyk

The Impulse Factory is IFS certified because ensuring top quality is a very important aspect of their business. Because of our daily focus on product development and control and in intensive cooperation with our suppliers, we guarantee the best quality for our snacks. We work only and exclusively together with specialized IFS / BRC certified factories.
IFS Broker certificate


The logistical qualities of The Impulse Factory are vital for her core business.
Short delivery times, opportunities to place large but also very small orders, fast electronic order processing, good accessibility and good order tracking & tracing, The Impulse Factory provides better service then her competitors.
The Impulse Factory delivers snacks directly from the foreign factories or from their two Benelux warehouses.

Visitor address
The Impulse Factory B.V.
Smederijstraat 2
4814 DB  BREDA
The Netherlands

Postal address
The Impulse Factory B.V.
PO-box 3196
4800 DD  BREDA
The Netherlands

Tel:       +31 (0)76  531 77 95
Fax:      +31 (0)76  531 77 38
E-mailThis email address is being protected from spambots. You need JavaScript enabled to view it.

BTW nummer: NL850348651B01
KvK nummer: 52220265


Inspiration TIFCouple with kids

The Impulse Factory was established in 1999 by Jos de Moor because he saw an unique opportunity in a growing market. The almost overwhelming variety of American products found on our shelves has created a global push strategy. This is one of the reasons why I see opportunities for ‘tailor-made’ product- development. I am aware of all the trends and developments within this dynamic market. Our current clients are very able to tell us exactly what they want. Healthier, for example: lighter, less sodium, no saturated fats or more sustainable by using RSPO-certified oil. One thing is sure: snacking must be absolutely delicious!

On the way to private branding of the third generation, which explains: Snacks on the move.

Jos de Moor

Email hantekening voor website

About TIF

The Impulse Factory is an innovating supplier of a wide range of sweet and savoury snacks and crisps in the Benelux. The product range consists of more than 600 articles and it is enlarging every year. The Impulse Factory will gladly respond to your needs and ideas. Independently or in cooperation with the clients, The Impulse Factory is daily engaged to invent and to develop innovative products.

Always on the go with snacks! Snacks on the move!

Our customer

The product range of The Impulse Factory not only is available at retail stores, wholesalers and out-of-home outlets in the Benelux, but also in the Christmas hampers market. The wishes and needs of the customer and consumer are very important for The Impulse Factory. The customer and consumer comes first at The Impulse Factory!

  • Chickpeas shells

    Chickpeas based, shell shaped crisps.
    Different flavour variations are possible.

  • Lentil Curls

    Lentil based chips.
    All flavour variations are possible.

  • Toast & Croutons & Grisinni

    If you find an interesting snack but you prefer to have it for example organic, free from additives, light or without certain allergens? For The Impulse Factory is every option achievable. Please contact us to discuss the possibilities.

    Together we will reach an excellent result for a snack.


  • Bretzels

    Appetizer snacks, salted small bretzels.

  • Bretzel mix

    Appetizer snacks, salted bretzels and salted sticks.

  • Salted mix

    Appetizer snacks, mix of salted bretzels and biquits.

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