the impulse factory

Inspiration TIFCouple with kids

The Impulse Factory was established in 1999 by Jos de Moor because he saw an unique opportunity in a growing market. The almost overwhelming variety of American products found on our shelves has created a global push strategy. This is one of the reasons why I see opportunities for ‘tailor-made’ product- development. I am aware of all the trends and developments within this dynamic market. Our current clients are very able to tell us exactly what they want. Healthier, for example: lighter, less sodium, no saturated fats or more sustainable by using RSPO-certified oil. One thing is sure: snacking must be absolutely delicious!

On the way to private branding of the third generation, which explains: Snacks on the move.

Jos de Moor

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About TIF

The Impulse Factory is an innovating supplier of a wide range of sweet and savoury snacks and crisps in the Benelux. The product range consists of more than 600 articles and it is enlarging every year. The Impulse Factory will gladly respond to your needs and ideas. Independently or in cooperation with the clients, The Impulse Factory is daily engaged to invent and to develop innovative products.

Always on the go with snacks! Snacks on the move!

Our customer

The product range of The Impulse Factory not only is available at retail stores, wholesalers and out-of-home outlets in the Benelux, but also in the Christmas hampers market. The wishes and needs of the customer and consumer are very important for The Impulse Factory. The customer and consumer comes first at The Impulse Factory!